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PROFESSIONAL EXPERIENCE

With a robust background in​ digital marketing, content development, social justice advocacy, creative storytelling, and non-profit leadership, I aid organizations in achieving their unique marketing goals in the digital era. 

Industry Experience

  • Law

  • Sales

  • Insurance

  • Real estate

  • Healthcare

  • Non-profit / social justice

  • Home services (HVAC, plumbing, electrical, roofing, pest control, mold removal, etc.)

Senior Content Manager

July 2022 - Present

SCORPION CO. | VALENCIA, CA (REMOTE)

  • Delivered high-ranking geo pages, blogs, and service pages to support marketing objectives.

  • Consistently ranked as the top performer for production and quality on a content team of 30+ writers.

  • Implemented best SEO practices to plan and develop compelling content for clients.

  • Monitored and analyzed web traffic and key performance indicators to identify areas for improvement.

  • Utilized a client-centric approach to fulfill 35+ deliverables/month for a personal set of clients.

  • Applied a trusted self-editing process to ensure all content is factual and reflects an appropriate tone.

Founder & Director

March 2023 - Present

UNSILENCED MOVEMENT | INTERNATIONAL (REMOTE)

  • Independently built, designed, and launched new website with 10+ high-ranking content pages.

  • Planned and executed effective marketing strategies and email campaigns to boost engagement in over 40 countries while increasing organic search traffic by 127%.

  • Wrote and optimized compelling content to rank in SERPs and elevate organic search rankings from an average position of 28.4 to 3.1 within the quarter.

  • Increased monthly site sessions from 15/month to 3,500+/month.

CMO & Client Relations Manager

Aug 2020 - June 2022

ROKRBOX, INC. | COLLEGE STATION, TX

  • Generated more than $1.3K in commission for nationally acclaimed real estate clients.

  • Developed strategic marketing campaigns to increase traffic by 3% above the national average.

  • Managed a personal set of real estate clients by developing customized conversion strategies.

  • Maximized client investment by reviewing performance in weekly coaching calls.

  • Spearheaded recruiting initiatives through department leadership to resolve staffing shortages.

Education

TEXAS A&M UNIVERSITY

Bachelor of Arts in English, May 2021

Key Competencies

  • ​Exceptional writer

  • 110/WPM typist

  • Non-profit leadership

  • Creative storytelling

  • SEO & keyword research

  • Detail-oriented & organized

  • Content development & strategy

  • ​Client relations

  • Adobe Creative Suite

  • Social justice advocacy

  • Website building & design

  • Professional photography & video editing

  • Social media marketing & email campaigns

  • Piloting marketing AI technologies (Jasper, Gemini, Chat GPT)

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